What is Demand Side Platform (DSP) ? Demand Side Platform or in short DSP is a programmatic software used by advertisers to buy ads from publishers. It also helps in tracking the ad performance. DSP helps advertisers to buy ad impressions
What is Demand Side Platform (DSP) ? Demand Side Platform or in short DSP is a programmatic software used by advertisers to buy ads from publishers. It also helps in tracking the ad performance. DSP helps advertisers to buy ad impressions